Pissed with Straits Times’ “charity” drive? Donate to Singapore Children’s Society instead

Posted on 01 June 2012

The Straits Times has decided, in a moment of sheer brilliance, to pocket the money off an upcoming Volkswagen car auction and then “donate” the proceeds to 1,000 low-income families — through a one-year subscription to the newspaper worth $300 each.

Many of you find this lame. So do we. And we want to do something about it.

So, starting today, we’re launching a charity drive of our own, and our chosen beneficiary is the Singapore Children’s Society.

We’re doing this because we believe charity drives should be sincere, and not borne of a desperate attempt to market your own products.

Straits Times editor Warren Fernandez says: “We want to give the young in these families a precious gift: access to information and a window to the world and all its possibilities. That will help them get ahead in life. We sincerely believe a daily copy of the ST delivered to their homes will do that.”

We think it’s better to give them a $300 Kinokuniya voucher instead. Or an iPad that grants them access to truly high-quality journalism from the likes of Times, BBC, and Newsweek.

Or they could simply donate the money to organizations like the Singapore Children’s Society, which provides enrichment classes and care for abused and neglected children.

Which is what we’re doing.

So, if you’d like to stand with us, there are a few things you can do:

1) Donate. We’re not sure how much we can raise, but we’re going for broke: $107,500, which is the cost of the Volkswagen car. The campaign will last until 15th July, the same time Straits Times will announce the winning bidder.

2) Drop by the Straits Times Facebook or Twitter page and tell them to do something else with the money instead.

3) Pass this message to your friends and family.

Or, you can do all three!


The NewNation.sg team


Here’s how much the charity drive raised: S$2,855

This post was written by:

- who has written 2589 posts on New Nation.

Wang Pei can be considered a new citizen of Singapore. She has been here all her life, just that her environment's changed beyond recognition.

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